Due to various big changes in my life, I havenâ€™t had a chance to check in on this website in while. Imagine my surprise when I sat down to check my traffic and discovered that in the past month I have nearly quadrupled my traffic! Given that I havenâ€™t updated the site in over two months, I was naturally a little suspicious.
If you have a website you know exactly what happened next.
I opened up my referral report in Google Analytics and sure enough, all my precious new traffic is coming from 2 domains:
Fortunately, Google has made it fairly easy to block referral spam (if not obvious).
- Navigate to the â€œAdminâ€ tab for the site.
- Select the correct account in the â€œAccountâ€ column to the left.
- Select your website from the â€œPropertyâ€ column in the middle.
- In the â€œPropertyâ€ column, click â€œTracking Infoâ€.
- Several options will appear underneath â€œTracking Infoâ€, click on “Referral Exclusion List”.
- Press the â€œAdd Referral Exclusionâ€ button and type the appropriate domain in the text box.
- Press the â€œCreateâ€ button to add the domain to the exclusion list.
Unfortunately, this wonâ€™t retroactively block the spam, so you will still see it in reports until enough time has passed, but at least you can get a more accurate picture of your traffic going forward.